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AI and IoT: Programs that are changing the face of Tech globally

AI (Artificial Intelligence) and IoT (Internet-of-Things) are no more something that you’d only encounter in science fiction. It has moved on from there and has gone beyond being the tool of giant organisations with deep pockets. In fact, it’s already here. In the stuff, we use every day, in our cars, in our gadgets, and even our phones. Moreover, AI and IoT are among the top three most lucrative technologies in the present age. It is estimated that there shall be 45% growth in jobs all because of them, AI and IoT have not only become career paths but have also become the stand out point in your resume. The Impacts of AI and how it has taken over our lives Amazon Alexa, Google Assistant and Apple’s Siri are some of the most common and visible examples of AI in our smartphones but the trail does not end there. Arbo, Panasonics very own AI program that observes how we use our smartphone, makes up patterns on how we work and later helps us in various tasks such as sw
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Press Release: Supersonic Speed with the OnePlus 7

New Delhi, India – March 29, 2019 – OnePlus has announced its latest premium flagship device, the OnePlus 7 . Featuring Screen Unlock, the industry’s fastest processor speed technology, the OnePlus 7 provides users with a fast, natural and intuitive smartphone experience, while working with a strong exterior structural body and a large display with minimal bezels . Taking just . 001 seconds to unlock and supported by sophisticated self - learning algorithms, fast and efficient working has a new meaning and a new standard for smartphones . “We constantly challenge ourselves to give people the best experience possible, to do what’s right, no matter what,” said Pete Lau, founder and CEO . “A great user experience means your phone needs to get out of the way and make you feel free - it has to enhance your life instead of distracting you from it . I’m so proud of what we’ve built with the OnePlus 7, and can’t wait to see what people think when they use it . ” The OnePlus
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An analysis of the print ad of Phone Pe

Product : Phone Pe Placement : Full front page Ad on Times of India all edition on 25 th March 2019 Tag line :  The one app for all your needs Purpose : The main purpose behind the advert is to generate more downloads of the app and let the population know about the features of the app i . e . just how secure, safe and easy it is to use the app Visuals : Vector Grandfather and son where son is showing the app on his grandads’ phone Major colour used is the Purple colour of the product to highlight the significance of the app and make the consumer subconsciously attentive to the product Download link given so that consumers can easily download the app To build trust for net banking ‘Built on BHIM UPI’ mentioned to give the app a trust symbol that it is made with the norms of the Government AIDCA analysis : A for Attention The advertisement grabs attention due to its placement as the front page full page ad of Times of India . Making it the first thing
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PM Narendra Modi urges voters to ensure highest turnout in poll history; Tags Film Industry leaders, Sports personalities, others on Twitter

PM Modi has urged many personalities from various industries asking them to encourage citizens to exercise their voting right in the upcoming 2019 Lok Sabha elections . Personalities from politicians, sports, Bollywood celebrities and top business leaders were asked in a series of tweets by the PM to encourage increased voter participation in the upcoming Lok Sabha polls . Personalities like Rahul Gandhi, Mamata Banerjee, Alia Bhatt, Ranveer Singh, Amitabh Bachchan, Shah Rukh Khan, Karan Johar, Salman Khan, Akshay Kumar were approached personally by the PM on twitter . He has also approached several media personalities and institutions, including Vineet Jain, Sanjay Gupta, Aroon Purie, and Press Trust of India and ANI news agencies, he said the media plays a vital role in a democracy and has a strong influence on people's minds . Apart from twitter PM Modi also used his personal Blog to encourage people to vote . He shared a link where people can register as vot
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The Big Bang Kamehameha of 2019

As the year moves ahead, it's time to look at all the new anime in 2019. While not everything has been announced yet, there are a ton of great titles coming up in the winter and spring seasons, as well as plenty of shows whose release dates have been announced. That’s wat making the year 2019 the biggest anime year for fans all around the globe. Soon to launch,  One-Punch Man , which follows the adventures of Saitama, a superhero who can defeat anyone with a single punch, is one of the most popular anime of the past decade, and its second season will be coming out in April. Exactly what it will cover is unclear, but one thing is known: a new villain will appear, and the show will be animated by J.C. Staff, instead of Madhouse, who previously handled the title. Another show which is making the anime world buzz with enthusiasm is the anime adaptation of 1960’s manga  Dororo , created by Osamu Tezuka, often called the father of anime, which makes it a cause for celebration. In t
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Gullargaht Rehab: A move in the opposite direction!

Gullarghat, a location once said to house more than 150 families, has now become a land ruled by tigers of Melghat . Gopi Nanda, the only tribal still staying in the location, said, “We were shown many locations to rehabilitate at. After a lot of deliberations our elders of the village decided to move from this location.” He said that out of the 150n families in the village about 30 were not interested in moving but due to the majority wanting to move out they were left with no other option. Another issue, pointed out by Nanda, was that the amount that was settled by the government for the rehabilitated villagers was never given completely to them. He said that due to the huge amount of Rs. 10lakh which many villagers thought would be enough to help them sustain the villagers accepted the program and moved out of Gullarghat. Problems started to arise once the money was exhausted and they were left to fend for themselves. Nanda stated that there were a couple of reasons behind
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Advertising Campaign on High End Jewelry

Product – High End Jewelry Brand Name – JMP JEWELERS Target location – New Delhi Target Audience  1.     High / Elite Class 2.     Upper Middle Class Print Advertising placements as per TA 1.     Common to all - Hoardings, boards, at indoor and outdoor locations ex: transit areas (like airports and railways etc.), at Malls, Events like sports especially cricket, lifestyle and fashion events, Expo etc. 2.     High/ Eliteclass                                     i.             Men – Mainline Magazine and mainline Newspaper                                   ii.             Women and/or Children –  Fashion and Lifestyle Magazine 3.     Upper Middle Class                                     i.             Men - Mainline Magazine and Mainline Newspaper                                   ii.              Women  and/or Children – hoarding at indoor and outdoor locations, transit area, direct Mailer(pamphlets) Print Advert placements as per events
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